Waste to Wealth
Creating Advantage in a Circular Economy
Peter Lacy and Jakob Rutqvist of Accenture, the world’s largest consulting firm, partnered with Melcher Media on a unique and laudable project: Waste to Wealth, a book about the competitive opportunity of a circular economy, focused on sustainability in a future of constrained resources. They decided to first publish it in the most ecological way possible: as an e-book. Melcher Media worked closely with the authors to create an innovative digital book, assisting with all editorial elements, developing clear and powerful infographics, and hand-loading the final e-book onto hundreds of e-readers for distribution at the 2015 World Economic Forum in Davos.